African Americans and Latinos make up 1/3 of U.S. population
360EI Meets Critical Unmet Needs for Media That Truly Represent Diverse Populations
Millions of multicultural viewers, subscribers and tourists receive quality news and entertainment. 360EI presents a variety of genres. CLEAN MONEY MUSIC an alternative to today's hip hop, provides artists opportunities to sell records / perform at any venue, TV, radio, and special events with no need for censorship.

  • "The next half century marks key points in continuing trends – the U.S. will become a plurality nation, where the non-Hispanic white population remains the largest single group, but no group is in the majority," said acting Census Bureau Director Thomas Mesenbourg.
The Associated Press reported on 9/2014; When asked whether they thought news about their communities was accurate, 75 percent of Blacks and 66 percent of Hispanics replied "moderately" or "slightly /not at all."

  • “The news industry needs to figure out how to reach these consumers of color”. "They're affluent, they're attractive to advertisers, there's a market there," said Tom Rosenstiel, executive director.

  • Coupled with the recent end to Rick Ross’ brand ambassadorship with Reebok...” the latest “zero tolerance” moves by PepsiCo signals a shift in how companies view corporate accountability when it comes to its celebrity endorsers. Lil Wayne, Rick Ross and Tyler, the Creator’s loss of endorsement opportunities should serve as a warning to other artists..."